A place filled with iconic names and global voices.
And now, us.
This is our quiet milestone.
But what really matters is the journey.
The people.
The ones who were there from the beginning.
The ones who joined later.
All of you who trusted us, believed in us, no matter what.
It’s been far from easy, but fully ours.
I still remember standing outside our fabric supplier’s office,
being asked:
“Why do you think you’ll be different?”
And I said:
“Because we are. Because we just want to do one thing right.”
Behind the polished Instagram posts, there’s always a bit of a mess.
A struggle. A late night. A delay.
Always something to fix, to hold together.
But we love it.
(Even if, yes, we’d love a little less of it sometimes.)
So from the bottom of our hearts THANK YOU!
To the incredible people who made this possible.
To the ones who supported us quietly, consistently, truly.
And last but not least…
Thank you, Ladies!!!
To you, the ones who trusted us, who gave us a chance,
who came back and became loyal.
You’re the reason this is even happening.
Farfetch is just a step.
You are the story!!!
With love, always
Daniela
Receive The Notebooks in your inbox.
Subscribe now and never miss a note.

